After BORA - hansgrohe celebrated three stage wins in the past few days, with Nico Denz at the Giro d'Italia and Jordi Meeus at the Circuit de Charleroi Wallonie, this series of successes continued last weekend. Following a great team performance, the team won this year’s "Rund um Köln" after also having taken out the 2022 edition, thanks to Danny van Poppel's victory. Against this backdrop of success at the oldest German one-day race still in existence, Krombacher o,0% and BORA - hansgrohe now reaffirm their strong partnership and announce the continuation of their successful cooperation. The German UCI WorldTour team will thereby continue to rely on Krombacher o,0% as its official refreshment partner in the coming years.
"Behind the BORA - hansgrohe racing team lies a remarkable development. We are very happy to continue to accompany the 'Band of Brothers' in the long term and to ensure optimal regeneration after races and training rides with Krombacher o,0%. Following the great victory at Rund um Köln, for which we congratulate the team, we are now looking forward to the upcoming stages of the Giro. Lennard Kämna is still in a promising position in the race and we are keeping our fingers crossed for the whole team", says Uwe Riehs, Managing Director Marketing of the Krombacher Brewery.
BORA - hansgrohe made history in the 105th edition of the 2022 Giro d’Italia, winning its first Grand Tour, with Jai Hindley's triumph.
Ralph Denk, Team Manager of BORA - hansgrohe: "We are very pleased to be able to enter the next few years with Krombacher as our partner. Krombacher o,0% has established itself as a welcome change for our riders as a regeneration drink. That's why it was my sincere wish to extend our contract. That this has now worked out makes me very happy and proud. Krombacher and BORA - hansgrohe share a passion for cycling and the o,0% product range is the perfect fit."